niu - Freedom to Succeed

Working with the marketing team at niu solutions, I designed a full range of materials for their new brand. I was employed just after the new logo had been commissioned and was deeply involved in creating the new brand strategy & identity, helping to formulate the strap line 'Freedom to Succeed' which became central to the look and feel.

A rich texture was sourced which reflected the modern, technical and diverse nature of the organisation

Report cover page

Core business card design

Coloured cards produced for different departments

Letterheaded paper, front & back

Notepads and Compliment slips

Email signature

Guidelines on how to create the signature in Microsoft Outlook

Imagery for social media

Following the official launch of the brand, a new marketing team took over the brand and the brand began to grow and diversify. 'Freedom to Succeed' became more graphic and illustrative with the invention of 'Polly' the 'low poly' bird

In-house poster design & illustration

Printed Case Study documents

Newspaper ads illustrated in the 'low poly' style

↑Back to Top